Walmart | Blog Her conference

A minute of motion-graphics video, an animated tribute to Saul Bass and Walmart’s six-petalled logo, styled as a cycle: the spark of an idea, of one, then many individuals, the burst of energy when we come together, which sparks new ideas - for saving energy, water, quality of life and (especially) money. It premiered at the annual Walmart bloggers conference, itself proof of their dictum, that we are “better together than apart.”

Client : Walmart
Agency : R/GA New York
Categories : Event : Video animation

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